About the project

The main idea of the project Da.online is to provide users with a wide range of information about the history and culture of Eastern European Judaism, aimed at developing a sense of personal and collective identity, promoting pluralism and liberal values, as well as strengthening the Jewish people.

Team

My Role

Senior Designer

Other Participants

Project Manager

Account Manager

Product Analyst

Tasks

It was necessary to create a concept for a platform that would combine tradition and modernity, develop a personal account that would simplify working with a large amount of materials and courses on the site, simplify the process of searching for materials according to interests and requests, as well as create an admin panel for content management, which would allow adding new information to the site quickly and conveniently.

Process

• Described user segments, created hypotheses
• Conducted market benchmarking
• Developed prototypes
• Conducted hallway usability testing
• Fixed problems and polished the final design concept
• Created a UI-kit and preparing the design for development

Hypotheses

Based on all the collected information, hypotheses were proposed which were then used as a basis for prototype design: